Build and scale the online acquisition function during a period of rapid digital growth.
The case reports annual acquisition budgets above £50 million, 1,000+ active affiliates, the affiliate channel contributing more than 30% of new depositors, and consistent CPA performance at scale.
- Annual acquisition budget
- £50M+
- Active affiliate partners
- 1,000+
- Affiliate share of new depositors
- 30%+
- Acquisition team
- 15+ specialists



